In case you missed it, B&N announced NOOK 3 earlier this week to directly challenge Kindle 3. The Simple Touch Reader is not only compact and has a touch-screen, it offers 2 months of battery life. We all know that these companies have been playing with battery numbers for a while now. For a long time, Kindle 3 was advertised as having battery life of 1 month. When NOOK 3 was introduced to the market, Kindle all of a sudden became more energy efficient. So can The Simple Touch Reader really hold charge for 2 months?
According to ZDNet, B&N still stands behind its original promise. B&N NOOK could go for 2 months without needing to be charged. But it depends on how you use your device. If you are reading on your NOOK 24 hours a day and using all the features it has to offer, your device’s battery won’t last you that long. B&N does claim that under similar tests, Simple Touch Reader offers superior battery performance to Kindle 3. We can’t really accept these claims without actually testing the latest generation NOOK and Kindle 3 side-by-side.
The e-reader wars have all of a sudden become a bit silly in the past few months. The fact that Amazon changed its battery life information in such a short period of time can only lead to confusion for consumers. At this point, there are not too many major differences between NOOK 3 and Kindle 3. Both Amazon and B&N are very competitive. That means consumers win in the end.