B&N and NOOK media have announced a new deal that entitles those who pick up a paperback copy of a book to a discount when it comes to its e-book version. You will need to visit a physical bookstore to buy your book if you want to get the discount. Not every book is covered under this program. But you do get the chance to get your hands on some popular e-books for $4.99. Buyers have the option to gift their e-book. Find out more information about this program here.