So I was checking out the DEMO site to figure out what this whole BizEquity thing was about (a friend of mine told me about this site), and I see that the Plastic eBook reader is going to get some more coverage at that conference. I posted a note about the reader a few days ago, and I think it’s a great device. But I am not really sure if it can hold its own against Kindle without Wi-Fi.
I do like the fact that it shows Amazon what it can do with its Kindle device. There is no question that Kindle can be designed better, and I am sure Amazon knows that as well. Kindle right now looks like a device that was made in 2000. It’s OK looking, and it does what it needs to do, but Plastic looks like the device from the future, even though Kindle is actually the real thing. So one would hope that Amazon’s watching these guys and learning some pointers when it comes to design.
Well, here is their presentation. Enjoy!