Starbucks Offering Free E-book?

Starbucks is quite popular for throwing all kinds of promotions to keep its customers coming back for more. The company has allowed its customers to sample apps in the past. In a partnership with iTunes and the iBookstore, Starbucks will be offering ebook “Picks of the Week” to its customers. The first title is Erin Morgenstern’s The Night Circus.

As part of the expanded Pick of the Week program, Starbucks is featuring an extended sample of the book The Night Circus from Erin Morgenstern. The Night Circus Pick of the Week Card will be available from September 13-19, while supplies last at Starbucks company-operated and select licensed stores.

Unfortunately for Starbucks lovers, they won’t be getting the full book with their purchase. Apparently, some customers missed the past that this will be only an extended sample of the book (has 330 out of 400 pages) . The offer on the “Pick of the Week” card may not mention this. But Starbucks’ blog post clearly does. Still, this is a very interesting promotion to keep customers coming back for more.