It has been only two days since Amazon officially launched Kindle 2.0, and a Kindle item has already made it to the top of Amazon’s bestsellers list. But it’s surprisingly not Kindle 2.0. It’s Amazon’s 2 year warranty for Kindle that is selling like hot cakes. Let’s face it. Spending close to $400 on a gadget is not exactly something that a lot of people can afford these days. And those who do afford spending that kind of money may want to protect their investment for one extra year. Kindle 1.0 was a great gadget, but there were a lot of customers who had defective Kindles and had no way to fix it after their first year was done.
The warranty that is being sold on Amazon for Kindle 2.0 allows you to add an additional year of coverage for your Kindle. But not only that, you are covered for:
- failures due to normal operation of device
- damage attributed to lightening or power surges
- accidental drops or damage (limited to a single claim)
What I don’t like about the warranty is the fact that you have to purchase it within 30 days of your purchase. With other companies, you can buy additional coverage as long as your original coverage has not expired. So asking customers to buy additional coverage in the first 30 days does look like stiff arming to me. Other than that, the plan does sound decent to me.
Should You Buy Additional Coverage for Kindle 2.0?
That really depends. Some folks only use their gadgets for one year and sell it right after. You may even decide to upgrade in one year (to Kindle 3.0). I am personally not a great fan of additional coverage for electronics. You simply jinx your gadget by putting a time table on its demise. In my book, if a gadget is reliable enough for a year, there is no reason it won’t last more than that. After all, if there are any glitches or defects, you should find out about them in the first year (this may sound like an excuse but it has worked well for me). If you are planning to drop your Kindle 2.0 a lot, then you should definitely consider signing up for the additional coverage. On the other hand, if you are running on a tight budget, I would use that $65 to buy Kindle accessories and books. It really comes down to how much risk you can take…
Kindle 2.0’s extended warranty plan is decent, but Amazon should not stiff arm customers to buy it as soon as possible. The device is covered under warranty for a year anyway, so why not give folks a couple of months or a year to decide on buying additional coverage? If you are a worrier, you may want to spend the additional $65 to sleep better at nights. Otherwise, find a better way to spend your money. Trust me! You have plenty of options here.
Your take: will you be buying an extended warranty coverage for your Kindle 2G?