Comments on: Should Amazon Consider Third-Party Distribution for Kindle?

By: cameron

cameron — Sun, 27 Sep 2009 15:09:39 +0000

I really doubt amazon has any real interest in creating traditional distribution systems for the Kindle. They want to tie people to Amazon.com as much as they can.

I also am not sure how many brick and mortar stores would be interested in helping tie customers to Amazon.

With that said, i have found that once someone plays with my Kindle they want to buy one.

I think it might be smarter to do Kiosks in malls and public places so that people can check it out.

By: John

John — Thu, 24 Sep 2009 05:02:26 +0000

Well, if history has taught us anything it is that those who don’t cater to their customers’ desires lose their customers to competitors who do.

Amazon will change change only when they have to. More competition is the missing ingredient.

By: P. Rad

P. Rad — Thu, 24 Sep 2009 04:13:07 +0000

They should, but I doubt Amazon will offer Kindle 2 or the latest generation that way. The reason is, Amazon wants you to go to their website and generate more business for them. Maybe offering Kindle 2.0 refurbished through stores would be a better idea. I just can’t see Amazon coming to a deal with Walmart or BestBuy and give up all the online business that customers generate as a result of looking for Kindle 2 or DX on their site.

By: John

John — Thu, 24 Sep 2009 03:59:59 +0000

I do think they should offer the Kindle through retail centers. When I we buying mine, they were out of stock and I had no choice but to wait weeks. I would much rather have been able to walk into an electronics store and walk out with my new device (even though I would have had to pay more because of sales tax).

I don’t think Amazon should market Kindle 1 through retail stores. For one, WalMart would never except. Who wants to be knows as the place to by two year old electronics? They must always focus on the latest version. However, they could do something like sell in campus book stores. After all, the DX was made for text books, right?

Requiring shipping time and money is just silly. I know Amazon is an online store but they certainly can partner with others to become more customer friendly. Ah, that’s really what it is all about, right?